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Author: Steve

Landing Page Templates

Landing Page Templates

Finding good landing page templates is as easy as going to your favorite search engine and doing a search. The actual template you use isn’t as important as the elements on your landing page.

For any of you who aren’t completely familiar with what a landing page is, it is simply a page that is used to entice website visitors to sign up to your email list.

 

This page has that purpose only. There is nothing else to do on this page. Someone will sign up or they will leave. There are no ads, there are no links there is nothing else on that page but the information about the freebie you are offering as an incentive to sign up to your list.

I know that some people can get a little freaked about by what I just laid out.

They may be fearful that their visitors will get mad and will leave their site. And the truth is that can happen. But there is another truth you have to be aware of: upwards of 98% of your website visitors will never come back anyway.

Since you have worked so hard to get that traffic to your site and since most of them will never make a purchase from you or come back to your site, what do you really have to lose by trying to get them to sign up to your email list?

If they sign up you can have more opportunities to make contact with them and hopefully build rapport and trust and eventually turn them into paying customers.

When on the hunt for good landing page templates here are some of the basic components a good landing page should have:

 

  1. A place for a compelling headline. Everything on your landing page should be geared to getting your visitors to sign up to your list. To that end you want to have a compelling free offer for them.

 

In most cases that free offer will be some sort of report. When you create your title you want to make them eager to get their hands on that report.

 

  1. Bullet points for your free report. Again, you want to highlight some of the specific things you will teach them in your report. Don’t tell them exactly what the secrets are, just let them know there are secrets and that they will miss out if they don’t sign up.

 

  1. A video. This is optional. More online marketers are using video but you don’t have to.

 

  1. An optin form tied to your auto responder service. Don’t worry this is all automated when you get your auto responder set up.

 

  1. And of course, though this isn’t actually part of the landing page itself, you need to create a compelling free offer of some sort. Make sure you keep it closely related to some issue people in your niche commonly struggle with.

 

 

Keep these tips in mind when you start looking for landing page templates. Most of these templates will make it really easy for you to customize your landing page to suit your own unique needs.

How To Create Your Information Product Outline

How To Create Your Information Product Outline

Creating an outline is an important step when writing an information product. If you just start writing without direction it can be difficult to format everything you want to say into one clear structure.

Here are a few steps to creating your information product outline:

You may want to take a legal pad or notebook and on one page just start jotting down ideas you would like to include in your product as they come to you. Don’t worry too much about structure at this point, you just want to get all your ideas out on paper. Anything you can think off which may be a good fit for your product, write it down.

You can also write questions down such as who needs this product?

why this product is necessary, etc.

Once you’ve written all your thoughts, take a second sheet of paper and create an outline. You want to write things down in the actual order they will appear in the book. Your outline may include some of the following things:

* Introduction
* Copyright page
* Disclaimer page
* Body of the book
* Closing
* Recommended Resources

Now you want to take the body of the book and break that into main sections. For example one section may be called “Getting Started” while another may be called ìMarketing your Business. Of course, it will depend on your subject but this should give you a general structure idea.

Now for each section such as Getting Started write down each sub section that corresponds to Getting Started.

Lets say you’re product is about starting a website design business then under getting started you may include; Who Needs Web Design Services. How Much Can a Web designer Expect to Earn and so on.

By the time you finish going through each section you have a rough outline. Now read through it. Does it all flow nicely? Would some of the information fit better in another section of the book? Did you leave something out or should you add something else? Edit and tweak it a little then leave it for at least 24 hours.

After a nice rest go back to it and look it over again with a fresh and open mind and make any necessary changes. Once you’re happy with your structure it’s time to start writing!

 

Building A List: Why Every Affiliate Marketer Needs To

Building A List: Why Every Affiliate Marketer Needs To

As an online marketer you’ve probably heard the phrase “The Money is in the List” it’s absolutely true. It’s not uncommon for your customers to not buy from you the first time they land on your site. Most people think about things and have to have contact at least several times before they make the decision to buy. By building a list of targeted prospects you’re greatly improving your chances of affiliate sales.

Once you have a database of subscribers established your list will be like gold to you.

Imagine the ability to send an email to a few hundred or thousand people with a product promotion and then watching your sales come in this is what a targeted list of subscribers can do for you.

However, it’s not just about building a list; you also need to take the time to establish a relationship with that list. If you never email your list and out of the blue send them a promotion email the chances are you’ll have more unsubscribes from your list than sales.

 

To build a good relationship and rapport with your list will take a little time but it is so worth it once you get the balance right. Try sending out an email at least once a week (any longer and they may forget who you are). In your emails try to achieve balance between promotions and providing information. You don’t need to promote a product with every mailing.

Give value to your list, valuable tips, valuable information, case studies, and other tips to help them; once you do this your list will grow to trust you and will gladly purchase items through you because they feel like you have taken the time to establish a relationship with them.

 

 

Now you know why you should build a list but how do you start building? Here are a few tips:

Create a free special report, eCourse or eBook to give away in return for your customer’s signing up to the list.

 

Create a separate page for your newsletter subscribers. In a time of increasing SPAM, it’s getting harder and harder to get people to give you their email addresses. Even if you’re giving something away for free, you’ll still need to sell that free gift. Build a simple opt in page which clearly explains the benefits of subscribing to your list.

Promote your mailing list through articles. Write and distribute articles to the online article directories and in your author bio include a link back to your newsletter page. If you write good quality articles, you’re increasing the chances that person will want to click over and learn more.

Those are just a few tips for helping you start building your list. No matter which way you go about it, having a list of targeted customers is a great way to build your affiliate marketing business.

 

 

 

 

Avoid These Common Affiliate Marketing Mistakes

Avoid These Common Affiliate Marketing Mistakes

Avoid These Common Affiliate Marketing Mistakes For More Success

You build a site, throw up some banners and links to a bunch of products and eagerly wait for your affiliate sales to start rolling in. A few days later still no sales and you think affiliate marketing doesn’t work and throw in the towel.

Make no mistake, when applied properly affiliate marketing most certainly works and itís a fantastic way to make money online. Here are a few tips to help you avoid those dreaded mistakes many beginners make in affiliate marketing.

Banner Central and Banners don’t often work as well as text links. Of course, it does depend on your subject and you should test both individually to determine what works best but often times you’re better off sticking to text links rather than turning your website into banner central.

Unrelated Products You’d be surprised at the number of people who do this.

Make sure all offers on your website are related to the context on your site. For example if you have a site about pet care don’t offer baby care products. Sometimes it’s tempting to promote other products but stick to what your target market is looking for.

Missing your Target Market Before starting any business venture (including affiliate marketing) you should always know who your target market is. To become a super affiliate you’ll need to build a website which speaks directly to the market you are trying to attract and you’ll need to understand the needs of that specific market. So who’s your target market?

Hype, Hype, Hype Avoid it all costs.

People can smell hype a mile away and will run quick with their credit card clutched tightly in their hands. If you review products on your website makes sure those reviews are honest. More importantly, try to take the time to actually use the product (or at least look into it) so that you can genuinely speak about its features and benefits; and don’t forget to add the not so good sides of the product too. If the product is lacking in some way, say so. People will appreciate your honesty and grow to trust you.

Not Tracking Sales in order to know whether a program is worth promoting or not, you’ll need to track how well it converts. Try out different things in your promotions and track each one of them.

 

Contextual Link Building

Contextual Link Building

Setting up a website can be a great way of attaining the financial freedom you want in life. However even once it is set up you need to drive traffic to it and make it known. To do this you need to have a good link building campaign.

Contextual link building is where you get back links to your website. Back links are links from one site to yours. These back links work together with Search Engine Optimization to figure out what page rank your website will have.

There are a lot of things that go into link building, and a lot of newbies tend to dive straight into it and make mistakes. To avoid this outcome, there are some simple tips to help you get started.

1. Quantity. Make sure you get a lot of back links. The more back links you have out there, the more people will see it and the more traffic your website will get. Since there are a lot of competitors out there doing the same thing, you need to out muscle them by getting the most back links you can.

2. Quality. While having a lot of back links is important, making sure those back links are actually worth it is equally as important. All the back links in the world will do you no good if they are bad quality. So making sure the contextual link building you do is worth it is an important step.

3. Get links from high ranked websites. These websites are worth more then a site that is at a lower rank. This is because google’s SEO looks at their success and the fact that they are linking to your website, and determines that your website must have quality content as well, as such it increases your page rank.

4. Avoid no follow links. A lot of links now days have the “no follow” tag to help keep spammers at bay. However these tags also mean that the link is not counted as a back link, so it does not go towards increasing your page rank and is ultimately worthless to you.

5. Focus on relevant links. Even if you have a lot of high quality back links, if they have nothing to do with your niche, they will not count towards your page rank. So you have to ensure you only use back links from websites in a similar niche to yours.

6. Use anchor text. Anchor text is where you include the link in a phrase or word within your post. You can do this with your keywords to further add a little kick to them. This will hold a lot of weight with SEO.

7. Use contextual link building. Contextual back links are similar to anchor text in that you put them within your post. However it also fits in within the context of your post. Google loves unique methods such as this and they will be worth a lot for your page rank. They can be a little hard to fit in properly but are well worth it.

Landing Page Generator – Get Over The Hurdle

Landing Page Generator – Get Over The Hurdle

Setting up a successful website can be difficulty, but even once you get over that hurdle you still need to actually sell your product. Enticing people into buying your product can be difficult, especially over the internet. This is why repeated contact is important, and why email lists exists.

You want to show your visitors that you have quality content and know what you are talking about.

You want to have repeated contact with them, to build up trust so that they are more willing to buy your product. This is what a landing page is for.

Setting up a landing page can be pretty easy, you do not need some kind of landing page generator to get you going. It can all be done by you with just a little effort. However there are important tips you have to remember when working on your landing page.

This page represents your business so you need to make sure your visitors like it.

 

  1. Add a strong headline. Having a powerful headline on your landing page can help drive your visitors where you want them to go, which is opting into your email list. A good headline should try to do one of three things, make them curios about your product, make them fearful, or ask a question. It should also give a little information on what exactly your freebie offer is.

 

  1. Bullet points. Something you wont get from a landing page generator are bullet points. Bullet points should give your visitors very short and concise information on your product, freebie offer, and other things within your niche. You want to show them you know what you are talking about. However make sure you do not give too much information otherwise they will not need to join your email list.

 

  1. Video. While this is entirely optional it can be very beneficial to include a video on your landing page. A video should just be short and provide further information on your freebie offer and product. Try to include your bullet points in this to emphasize that information.

There are also some things you should avoid doing on your landing page as well.

 

  1. Do not put ads. Ads are nothing more then distractions. Your landing page exists for the sole purpose of driving people towards opting into your email list. By putting ads and other links on your landing page, you are just distracting your visitors and decreasing the chance that they will join your email list.

 

  1. Do not bombard them with sales pitches either. When they opt into your email list you may feel the urge to try your hardest to make a sale, avoid this. Instead keep providing them with quality content, when they trust you and your knowledge they will buy your product.

 

When you realize how simple and easy it is to set up a landing page, you realize you do not need any special landing page generator or anything. As long as you follow these tips you can set up a great landing page to help entice your visitors into joining your email list.

Link Building Tips

Link Building Tips

Getting your website off the ground can be hard, and even after you get it all set up you need to get the traffic to your site. For this you need a good list of back links. Link building tips can help you do this effectively.

Link building can be very tedious and time consuming and you might get discouraged but try to remember that it will be the most profitable part of your business. Without link building nobody will even know your website exists, and so you will not get any money.

Link building is the process of gathering together a list of back links. Back links work together with SEO to determine your page rank, or what page your website is on.

Since people do not go too far when searching for things, you want to get as close to the first page as possible.

A lot of people will just jump into link building, hoping it will work for them. But there are methods to building up your back links. There are several very good tips to help you get started.

1. Focus on relevant links. Google is not fooled anymore by phony back links. So if you end up using a back link that has nothing to do with your website, it will not increase your page rank and will ultimately be worthless. So make sure to only get back links from websites within your niche.

2. Get links from high page rank sites. Page rank value sort of piggy backs on back links. So by getting a back link from a high page rank website, it carries more value in SEO then a link from a lower ranked website. The higher the page rank of that website, the more valuable a back link from them is. However the opposite is true as well, getting links from low ranked websites can actually drag your website down, so be careful what links you choose.

3. Get permanent back links. Some back links are not permanent and will be removed after a time. This often applies to directories you register to, should you ever stop being a member they may remove your back links. So focus on getting permanent links for your website.

4. Quantity. Quantity is very important when it comes to back links. While getting quality, high valued links is important, if you only have a couple of them they do not do much. So by getting a lot of those links you are getting a leg up on the competition and further increasing your page rank.

There are so many more link building tips out there to help you make your a website a success. However with these four tips you can lay the foundation and get your foot in the door. Once you get the ball rolling it only gets easier.

Just remember that these back links will promote your website and get you traffic, and money. So even if it gets tiresome, it is all for the sake of your financial future.